Course Ribbed College Color Crew Socks

Founded in 2014 by designer Daisuke Ishii, RoToTo draws on Nara, Japan’s century-old sock-making tradition to create everyday essentials with a distinctive focus on texture, material, and comfort. Working closely with local artisans, the brand combines specialty and vintage knitting machines with thoughtfully selected yarns to produce tactile, character-rich designs—from plush pile knits to innovative double-layer constructions. Guided by its philosophy of creating “consumables to be loved for a lifetime,” RoToTo brings a considered, craft-driven approach to an often-overlooked everyday staple.
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